Repurpose

Audio that works on mute

Podcast clips are the hardest repurposing job in short-form, because the source has no visual component at all and the destination is a surface most people scroll with the sound off.

Preview

Not interactive yet

The episode

58 minutes, two hosts, no video recording

Made watchable
  • Captions carrying the whole line
  • Speaker changes made visible
  • Waveform or b-roll, never a static logo

Three steps

How it will work

  1. Pull the complete exchange

    Podcast clips need both the question and the answer. Half an exchange is the most common broken clip.

  2. Make speech visible

    Captions are the video. Everything else on screen is secondary, which is the opposite of how most podcast clips are built.

  3. Show who is talking

    Two voices with no visual distinction is unfollowable on mute. A name, a colour, anything.

What it is for

Why this one is worth having

  • Mute-first or nothing

    Podcast clips are watched silently far more often than they are heard. A clip whose meaning lives in the audio has already failed for most of its audience.

  • Captions are the design

    Timing, weight and line breaks in the captions are the entire visual craft of a podcast clip. Treating them as a subtitle track is why most look identical and none perform.

  • A static logo is a dead clip

    Something has to move. A waveform is the minimum, b-roll is better, and a still image with text over it reads as an audiogram nobody asked for.

Available now

What you can already do

Generating b-roll to sit behind a spoken line, with the caption written and timed, works today inside AI Studio. The episode ingest is the part still being built.

AI Studio

FAQ

Podcast to clips, asked and answered

Do podcast clips actually grow a show?

They grow the clip account reliably and the show modestly. The conversion from short-form viewer to podcast subscriber is real but much smaller than the view counts suggest.

How long should a podcast clip be?

Between twenty and sixty seconds. Shorter rarely contains a complete exchange, longer loses the people who arrived without context.

Do I need video of the recording?

It helps considerably and is not required. Audio plus strong captions plus something moving is a workable clip.

More tools

The free tools that work.

The product is further along than the tools

Ten free videos, no watermark, and no card to start.