Writing

The caption is not an afterthought

The caption is the only part of a post a viewer can read before deciding to watch, and it is almost always written last, at 11pm, badly.

Preview

Not interactive yet

The clip

unboxing · reusable bottle · 18s

Caption
  • The ice was still there at 11pm.
  • 24 hours cold, tested in a hot car. Link in bio.

Three steps

How it will work

  1. Describe the clip

    What actually happens in it. A caption written from the topic instead of the footage always reads pasted.

  2. Lead with the claim

    The first sentence is the part that shows before the fold, so it carries the argument.

  3. Edit it into your voice

    Keep the structure, change the words. The tell of a generated caption is that it sounds like nobody.

What it is for

Why this one is worth having

  • Per clip, not per campaign

    One caption reused across a batch tells the algorithm and the reader that the batch is filler.

  • First line does the work

    Everything after the truncation point is for the people already convinced.

  • Hashtags kept short

    A short relevant set beats thirty tags, which is what the platforms read them for anyway.

Available now

What you can already do

Every reel PikoReels makes already arrives with a caption written for that specific clip, and you can edit it before it goes out.

Rush

FAQ

Video caption generator, asked and answered

How long should a caption be?

Long enough to make the claim before the truncation point, which is short. Anything after that is read only by people who already decided to care.

Does the caption affect reach?

It is one of the signals platforms read to work out what a video is about, so a caption that describes the video honestly does more than a caption stuffed with tags.

Is this tool live?

Not standalone. Captions are written per clip inside PikoReels today, which is where the feature actually matters.

More tools

See every tool.

The product is further along than the tools

Ten free videos, no watermark, and no card to start.