Writing

The comments are the next video

A comment section is the only free audience research any account has, and most people treat it as a chore to clear rather than a list of the exact questions their next twenty videos should answer.

Preview

Not interactive yet

The comment

does this actually work on curly hair though

Two options
  • Reply: short, specific, answers it
  • Or: this is a video, not a reply
  • Suggested hook if you make it

Three steps

How it will work

  1. Sort by question, not by likes

    The top comment is usually a joke. The useful ones are the questions further down that keep recurring.

  2. Answer or promote

    Every question is either a reply or a video. Deciding which is the whole skill.

  3. Reply early

    Replies in the first hour do more for a post's distribution than the same replies a day later.

What it is for

Why this one is worth having

  • Comments are a content backlog

    A question asked three times under one video is a video that will outperform the original. This is the cheapest idea source that exists.

  • Reply speed is a ranking input

    Comment activity in the early window feeds distribution on every short-form platform. Replying is not politeness, it is mechanics.

  • Sound like a person

    Generated replies that read as generated do more damage than no reply. Use them as drafts and edit, always.

Available now

What you can already do

Reel ideas taken from real questions are exactly what Rush is good at: give it the question, get a deck of takes on it back.

Rush

FAQ

Comment reply generator, asked and answered

Should I reply to every comment?

Every question, yes, especially early. Every emoji, no. The signal comes from genuine exchanges rather than reply count.

Is it obvious when replies are automated?

Usually, when they are posted unedited. Treat the output as a draft, which is the only use of it that does not cost you goodwill.

Do replies really affect reach?

Comment activity is a ranking input on all three platforms, and replies generate more comments. It is the one engagement lever fully under your control.

More tools

The free tools that work.

The product is further along than the tools

Ten free videos, no watermark, and no card to start.