Video

Point at the thing

The green screen format solves a problem that talking to camera cannot: showing the thing you are reacting to at the same time as reacting to it. Describing a screenshot is always worse than standing in front of one.

Preview

Not interactive yet

What is behind the presenter

a screenshot of a pricing page with the annual toggle on

Composed
  • Presenter framed left, artwork readable right
  • Zoom onto the detail at the claim
  • Caption clear of both

Three steps

How it will work

  1. Pick the artefact

    A screenshot, a chart, a headline, a competitor's page. Something the viewer can read while they listen.

  2. Frame so both are legible

    The most common failure is a presenter standing over the exact detail the video is about.

  3. Zoom on the claim

    The moment the point is made, the artwork should be the biggest thing on screen.

What it is for

Why this one is worth having

  • Evidence in frame

    A claim with the source visible behind it is a different kind of argument from the same claim spoken alone. It is why the format dominates commentary.

  • Legibility beats composition

    A screenshot nobody can read on a phone is a blank background. Crop hard and zoom rather than fitting the whole page in.

  • Watch what you screenshot

    Someone else's content behind you is still their content. Commentary is usually fine, wholesale reposting is not.

Available now

What you can already do

Attaching an image and generating a presenter run around it works in AI Studio today. The dedicated green screen composer is the part still being built.

AI Studio

FAQ

Green screen video maker, asked and answered

Can I use a competitor's page as the background?

For genuine commentary or comparison, generally yes, and it is a well-established format. Presenting their material as your own is a different thing entirely.

Does the background need to be a screenshot?

No. Charts, headlines, product photos and video all work. The requirement is that it is readable at phone size, not what kind of file it is.

Is green screen still effective?

It is one of the few formats that has survived every algorithm change, because it is doing something structurally useful rather than following a trend.

More tools

The free tools that work.

The product is further along than the tools

Ten free videos, no watermark, and no card to start.