Numbers

What a batch actually costs

The comparison everyone makes badly, because the commissioned side hides its real cost in briefing time, revisions and the videos you paid for and never ran.

Preview

Not interactive yet

Your batch

20 videos a month · 4 variants per idea

Compared
  • Commissioned · per asset + briefing
  • Generated · plan + credits
  • Assumptions shown and editable

Three steps

How it will work

  1. Set the volume

    How many finished videos a month, and how many variants per idea you actually want to test.

  2. Add the hidden costs

    Briefing, revisions, chasing, and the assets that never ran. This is where the commissioned number moves.

  3. Change what you disagree with

    Every assumption is visible and editable, because a calculator with fixed assumptions is an advert.

What it is for

Why this one is worth having

  • Assumptions on the surface

    A cost comparison published by one of the two options is only useful if you can see and change its inputs.

  • Counts the unused assets

    The commissioned videos that never ran are a real cost and they never appear in a rate card.

  • Both sides have a case

    Commissioned creators bring a face and a following. This is about cost per test, not about which is better.

Available now

What you can already do

PikoReels prices are published in full, including per-model generation rates and top-up packs, so the generated side of this comparison is already calculable.

Pricing

FAQ

UGC cost calculator, asked and answered

What does a UGC creator cost?

It varies enormously by market, format and follower count, which is exactly why a calculator with your own assumptions beats a headline rate. The costs people forget are briefing time, revision rounds and the assets that never get used.

Is generated always cheaper?

Per asset, usually, and by a lot at volume. What it does not buy you is a real person's face and following, which is a different product with a different value.

Where are PikoReels' own numbers?

All published, including the per-model rates for each generation, on the pricing page. Nothing about our side of the comparison is hidden behind a demo.

More tools

See every tool.

The product is further along than the tools

Ten free videos, no watermark, and no card to start.